1. eBusiness Fundamentals & Architecture: Various components and the underlying infrastructure that make the eBusiness productive and rewarding

What are the various eBusiness components? What do you need before you get started? What are the underlying criteria for success? In a competitive eBusiness environment how do you stay ahead of the competition?

In this segment you will learn how to take the fundamental components of eBusiness and the Internet and tune them to make your business productive and profitable.

2. Webonomics in Web Application Development, Maintenance and Support: Use the Web demographics and economics in your favor while designing, developing, maintaining and supporting eBusiness applications

Your marketing needs require you to reach out on the Internet. Are you able to do so? What segment of the market are you not reaching? Do you need a multilingual Web site? Do you need cross browser compatible eBusiness applications?

We will show you how to use demographic and economic data as well the Web audience measurement techniques to improve your bottom line in doing Business over the Internet. Marketing in the world of eBusiness is competitive and needs solid market intelligence on a regular basis.

3. eBusiness Project Management: Using eBusiness project development lifecycle, workflow management and scenario based contingency analysis to reduce the cost and the risk and increase efficiency

Can you break eBusiness projects into phases, tasks and milestones? Do you assign resources to tasks and gain benefits from process development life cycle management?

4. eBusiness Communication: eBusiness terms and methodologies for intelligent interpreting and reporting on technical and business matters to a business audience

You will experience and learn how to use oral and written presentation skills and smart interpretation techniques to create a solid impact in your eBusiness environment.

5. eMarketing and Advertisement: Enhance your eMarketing effort with proven techniques and methodologies suitable for eBusiness portals, applications and solutions

You will learn to use eMarketing techniques and intelligent software agents to increase revenue by many folds. In this segment you will learn the effective advertisement techniques that works in the digital economy.

6. eStrategy and Business Analysis: Strategies for competing on the Internet, cutting cost through the use of the Internet resources and transitioning to a Web-based business model

We will present key models for taking advantage on the Internet, illustrated with examples of successful competitive strategies and cost saving techniques.

7. Customer Relationship Management and Selling Chain Management: Using eCRM techniques to acquire new customers retain existing customers and enhance the relationships with strategic customers

Which eCRM models should we implement to which customer segments? Use of proven eCRM techniques described in this section will help you achieve high eBusiness performance.

8. eProcurement: Strategies to lower procurement costs, lead time and improve procurement efficiency

Can you use supplier integration matrix and reverse auction portals to lower the cost and risk of procurement?

9. Supply Chain Management: Supply chain strategies of leading eBusiness companies, as well as pitfalls of sourcing strategies in eBusiness environments

Included are techniques for integrating B2C delivery with B2B sourcing, and attack e-tailing. You will learn to assess your own supply chain strengths and weaknesses.

10. Enterprise Resource Planning: Building the technological backbone of Business

Discover how ERP systems – an enterprise wide transaction framework help in reducing inventories, shorten cycle times, lower costs, and improve overall operations.

11. SAP, PeopleSoft, Siebel, Oracle and the Future: Achieve eBusiness excellence